Is blogging really a business?

August 17th, 2015 by Doris Musso

Many people love blogging. Blogging is something that people do when they right down their thoughts, ideas, opinions and intentions into posts that you publish online. In other words, blogging is the process of compiling a digital journal of thoughts and ideas that can be valued both at a personal level and from a business marketing/advertising perspective.

Perth Business News

Blogging veteran Nikki Parkinson of Styling

There are numerous ways of writing your articles at a personal level. Depending on how much content you have and want to publish them in the cyber space, the range of ideas and purposes for publishing are so many.

On the other hand, blogging for your business should be separated from personal blogs because their purpose is quite different and hence each blog have a more defined purpose. Business blogging is not about for friendly interchange of ideas, events and methods of communicating your thoughts. Instead, business blogging is about communicating to the business community, offering content or products for money.

Blogging for business purposes has proven to be an innovative and productive way to earn money by promoting your brand through blogs.

In an article published by Kate Jones at WA Today, many Australian fashion bloggers have turned their hobby as their way of earning big bucks. Read the full article here: