How to Maximise the Benefits of Video Production in Perth

April 1st, 2016 by Doris Musso

 

Video Production Perth

Nowadays, competition in the business world is so tight. Every business needs a perfect strategy; or maybe a good marketing plan that will give them an edge over their competitors. To achieve this goal, producing a good corporate video can help a lot.

Have you considered getting a video produced for your business? If you need a video for your business purposes, also known as corporate video, there are various things you need to decide early on to ensure you get the video that you need.

Keep in mind that when creating a video, you need to prepare a brief of what the video is going to be. And even if you are able to hire Perth’s leading video production company BoogieMonster, you still need to help the company with this task so that they can help you in return by describing what it is you want to achieve with the video.

At the beginning, set out what the objective of the video is and how it will fit in with your marketing strategies. Moreover know who your target viewers are and where do you expect they will see the video. And hopefully, what will your audience do as a result after watching the video.

This scene setting is so important to ensure that you understand what you really want and the video production company you talk to can apply their skills and knowledge more specifically to your project. Amongst video production companies in Perth, you will find various levels of understanding about how video fits into marketing and this could affect their ability to accurately understand your needs. Thus, you need to know how to pick the right video production company for you.

The Complete Starters Guide To Tumblr Marketing

August 25th, 2016 by Doris Musso

By now, many are already aware of marketing advantages of social media platforms such as Facebook, Twitter, Instagram, and other popular social networking sites, as well as some of the major blogging platforms. If you are looking for ways to thrive your business, then you should study and become well-versed in the world of social networking and blogging.

While both social media marketing and blog marketing can bring success to your business, the markets for these social networking giants can often feel overcrowded. Another platform has slowly been emerging among a younger crowd with the intention of taking its place among the giants as a hybrid, part-blogging platform, part-social networking tool. That platform is Tumblr.

Posting videos, photos, and short musings (just like in Twitter) are easier with Tumblr. It also comes with a feature known as “reblogging,” which makes for extended conversations and discussions. What you post on Tumblr is essentially up to you, as its whole reason for existence is to promote a collage-like platform full of things that are of interest to you.

The success or failure of any Tumblr marketing relies in the quality of content you are sharing and the amount of time you are willing to put into making this work as part of your social media strategy. With so many ways to use Tumblr, some companies may find it difficult developing a centralized focus.

What makes Tumblr a trendy blogging site and an excellent marketing tool is that it has easy customisable interface and ease of posting.

To learn the starters guide to Tumblr Marketing, click here: http://www.socialmediatoday.com/social-networks/complete-starters-guide-tumblr-marketing

Definition — Small Business Insurance

May 12th, 2016 by Doris Musso

Running a business involves a lot of risks. If there’s one thing every business owner knows, it’s the fact that there’s nothing certain and it’s important to reduce risk to the very minimum. For instance, a store can set on fire due to a single spark; a simple slip can lead to a long and expensive law suit; and you can wake up the next day and your corporate car is not on its parking slot.

business news perth

A huge number of entrepreneurs in Australia fall into the trap of not getting the appropriate business insurance coverage. Applying for business insurance is important to ensure your business against possible risks. Commercial business insurance should be your failsafe which means your business cover should be something that encompasses all possible scenarios.

Knowing the right business insurance is vital. The first step in determining the right business insurance for your enterprise is conducting a thorough audit of your entire business operations from start to finish. It is best to discuss with your managers and employees to ensure that you don’t miss anything because as the owner, there’s a high probability that you may not be aware of everything that is happening in your daily business operations.

To learn the fundamentals of business insurance, read this article from Entrepreneur: https://www.entrepreneur.com/encyclopedia/insurance

Is blogging really a business?

August 17th, 2015 by Doris Musso

Many people love blogging. Blogging is something that people do when they right down their thoughts, ideas, opinions and intentions into posts that you publish online. In other words, blogging is the process of compiling a digital journal of thoughts and ideas that can be valued both at a personal level and from a business marketing/advertising perspective.

Perth Business News

Blogging veteran Nikki Parkinson of Styling

There are numerous ways of writing your articles at a personal level. Depending on how much content you have and want to publish them in the cyber space, the range of ideas and purposes for publishing are so many.

On the other hand, blogging for your business should be separated from personal blogs because their purpose is quite different and hence each blog have a more defined purpose. Business blogging is not about for friendly interchange of ideas, events and methods of communicating your thoughts. Instead, business blogging is about communicating to the business community, offering content or products for money.

Blogging for business purposes has proven to be an innovative and productive way to earn money by promoting your brand through blogs.

In an article published by Kate Jones at WA Today, many Australian fashion bloggers have turned their hobby as their way of earning big bucks. Read the full article here: http://www.watoday.com.au/small-business/entrepreneur/is-blogging-really-a-business-20150804-girqtg.html